Healthcare Goes Digital

Patient-Owned Online Marketplace for Patient Insights with Jen Horonjeff from Savvy Cooperative

May 07, 2020 Natalie Yeadon Season 1 Episode 11
Healthcare Goes Digital
Patient-Owned Online Marketplace for Patient Insights with Jen Horonjeff from Savvy Cooperative
Chapters
Healthcare Goes Digital
Patient-Owned Online Marketplace for Patient Insights with Jen Horonjeff from Savvy Cooperative
May 07, 2020 Season 1 Episode 11
Natalie Yeadon

Savvy Cooperative is the first patient-owned public benefit co-op that provides an online marketplace for patient insights. They connect professionals (academics, market researchers, product designers, startups, etc) with patients and loved ones, who are experts on their experiences. As a cooperative, the patients themselves can become co-owners of the platform.

In this Fireside Chat, we talk about a number of things, starting with how her personal health journey and experience as a chronic disease patient lead to her founding Savvy Cooperative. We also discuss the concept of patient-centricity in detail, including the value of diverse patient insights, and how to effectively involve and communicate with patients, especially during COVID-19. Other topics discussed include data privacy concerns, monetization of patient data, future health insurance models, and the important discussions that need to be held post-pandemic.

Schedule a meeting with Natalie Yeadon: https://www.meetwithnatalie.com

Natalie Yeadon LinkedIn: https://www.linkedin.com/in/natalieyeadon/

Impetus Digital Website: https://www.impetusdigital.com/

Impetus Digital LinkedIn: https://www.linkedin.com/company/impetus-digital/

Impetus Digital Twitter: https://twitter.com/Impetusadboards

Impetus YouTube: https://www.youtube.com/Impetushealthcare

Jen Horonjeff: https://www.linkedin.com/in/jenhoronjeff/

Savvy Cooperative: https://www.savvy.coop/

Show Notes

Savvy Cooperative is the first patient-owned public benefit co-op that provides an online marketplace for patient insights. They connect professionals (academics, market researchers, product designers, startups, etc) with patients and loved ones, who are experts on their experiences. As a cooperative, the patients themselves can become co-owners of the platform.

In this Fireside Chat, we talk about a number of things, starting with how her personal health journey and experience as a chronic disease patient lead to her founding Savvy Cooperative. We also discuss the concept of patient-centricity in detail, including the value of diverse patient insights, and how to effectively involve and communicate with patients, especially during COVID-19. Other topics discussed include data privacy concerns, monetization of patient data, future health insurance models, and the important discussions that need to be held post-pandemic.

Schedule a meeting with Natalie Yeadon: https://www.meetwithnatalie.com

Natalie Yeadon LinkedIn: https://www.linkedin.com/in/natalieyeadon/

Impetus Digital Website: https://www.impetusdigital.com/

Impetus Digital LinkedIn: https://www.linkedin.com/company/impetus-digital/

Impetus Digital Twitter: https://twitter.com/Impetusadboards

Impetus YouTube: https://www.youtube.com/Impetushealthcare

Jen Horonjeff: https://www.linkedin.com/in/jenhoronjeff/

Savvy Cooperative: https://www.savvy.coop/